Newspaper Insert Campaigns
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“You know how excited our industry gets about the Super Bowl? Well, every single day of the year, more American adults read a printed newspaper than watch the big game once a year.” - Advertising Age, 2009 |
Newspaper inserts continue to provide an effective and popular co-op approach using the “pow” of print and the “wow” of the Web. Expert in-house targeting puts your inserts in the hands of your best-match prospects, while effective VacationFun.com promotion provides a valuable direct response mechanism and greatly increases reach. The cooperative format creates greater impact and ROI for your industry.
| Contact us for more info >> |
O, The Oprah Magazine
Regional Sections
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Your Best Journey sections offer the ONLY travel category option to choose your region and experience the O effect more affordably. Women trust O ads more because this magazine connects them to Oprah and addresses important themes in their lives. Extend this association to your destination with Your Best Journey. In addition to unbeatable branding, you get online lead generation and VacationFun.com promotion. |
| Go to Your Best Journey Travel Sections >> |
| Advertise in PARADE >> |
Madden Media’s inserts reach and convert travelers through multi-platform promotion.
Execute a custom project by leveraging our exclusive travel relationships with O and PARADE magazines, or find the optimal vehicles with our targeting services. We also offer expertise in co-op sales, design, and manufacturing.
Online Integration with all Print Inserts
VacationFun.com:
- Ranks in the top 5% of U.S. travel websites (Hitwise 2010 traffic average)
- Attracts: - 1 million+ unique user per year
- 14.5 million annual requests for visitor guides and brochures on average
- An audience of 100% travelers seeking vacation info
